Proposal

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COUNTERPOINT PROPOSAL SYSTEM

The Counterpoint Proposal System enables your sales team to create proposals based on client specifications, using real time inventory availability, various methods of spot pricing, and both quantitative and qualitative research.

INPUTS

Advertisers/Agencies
Inventory/Avails
Audience/Research
Pricing/Rate Cards
Demand Projections
Projection Assumptions

COUNTERPOINT PROPOSAL SYSTEM

OUTPUTS

Consistent Proposals
Accurate Orders/Contracts
Budget Reports
Sales Projection Reports
Value of Inventory Reports

As the marketplace demands that you customize your network offerings, flexible packaging models and options are readily available to meet the needs of a variety of sales environments and conditions. And with accurate inventory and revenue projections, budgets comparisons, and prices to make plan reporting, Sales Management is always equipped to maximize revenue by analyzing and more successfully negotiating that next piece of business.

KEY FEATURES

  • Easily create, revise, and modify proposals
  • Export proposals using the Proposal XML format
  • Print or email proposals as a PDF file using the form recognized as the industry standard
  • Automatically turn proposals into orders when approved, eliminating duplicate data entry
  • Create budgets and run reports to measure what has been sold and compare it to the budget
  • Enter projections for estimating upcoming sales
  • Run pacing reports to compare two years of budgets, projections, proposals, and orders
  • With the ad server feature, a single contract can include air time and ad server (podcast and streaming) line items
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